|
|
|
|
Have you taken advantage of free search engine traffic?
The Internet grows every day and more of your competitors are
stealing the spotlight. It simply is not enough to use your
website as a business card; it needs to drive targeted customers
to your company. You are no longer competing with your local mom
and pop shops; you are competing in a global environment.
Your target market is online. Help them find you!
|
|
|
|
Every search engine has its own algorithms (rules and equations) for ranking web pages. Google, for example, ranks a web page by its on-page and off-page optimization. On-page optimization involves what keywords you have placed in the title of your site, the domain name, the description, and the content. Off-page optimization involves how many other web pages (yours and others) are linking (connecting) to your page and what keywords they have in that link.
Search Engine Optimization is the process of utilizing the most targeted keywords (rather than general) to obtain high search engine rankings. SEO involves researching what keywords your target market is searching for, determining the number of competitors you can expect for each keyword, and adjusting your website content and meta tags to gain the number one position for those keywords.
|
|
|
Online retail sales are expected to grow to over $300 billion in 2010. Annual computer sales (in units) are expected to reach 250 million in 2010, with 40 million equating to new customer purchases. With more consumers getting online and shopping from the convenience of their homes, the potential for successful ecommerce is growing every day.
Search engines like Google, Yahoo!, MSN, and Ask are gold mines when it comes to marketing your company online. They are absolutely free - they don’t charge you a dime for organic rankings (you are ranked by your site’s relevant keywords) - and consumers know and trust them. In fact, approximately 55% of all online sales are produced from a consumer finding goods through a search engine. Of course, just being listed doesn’t mean you will get any attention. It won’t help you if your website shows up as number 100 for a search result. You want to get listed on the front page and preferably the number one spot of that page. In order to do this, you have to conduct SEO (Search Engine Optimization).
|
|
|
There is a right way and a wrong way to optimize a website and the wrong way will end up getting your website banned from search engines all together! Each search engine provides its own rules and guidelines as to how you may optimize your website for higher rankings.
You will find Google's guidelines below. Please read these prior to choosing an SEO Specialist as they will help you determine the legitamcy and integrity of the company. KBH provides SEO Services that follow these guidelines.
|
|
|
|
Theme Kitchen opened its virtual doors in September 2006. By January of 2007 (Only 6 months later), Theme Kitchen ranked number one for the search term "kitchen decor" in Google. Plus, it has remained there for the last two years. Thanks to the search engine optimization efforts of KBH Web Marketing, Theme Kitchen receives over 20,000 unique visitors a month! See the results for yourself! Go to Google and type in "kitchen decor."
Most of us want a quick fix, but SEO is not a one-time to-do. It's an ongoing commitment that requires dedication on your part. If you are willing to put in the effort, KBH Web Marketing will help take your website to the next level!
|
|
|
Search engines can bring hundreds to millions of targeted visitors to your store, if you understand how to utilize them efficiently. With our help, you will learn:
Who Your Customers Are
What They Are Searching For
Who You're Competiting With
How to Gain More Traffic
And More!
|
|
|
